Who we supply
Our franchisees provide a fantastic range of greetings cards and ancillaries, free on loan display stands, new designs every month, a regular and efficient merchandising service – all with no risk to you, no initial outlay, you only pay for the stock after it has sold!
Retailers have nothing to lose, the cards sell themselves, offering your customers choice and value, and should increase your sales and margin. The business model is that simple!A symbol group retailer is an independent retailer that is effectively a member of a larger organisation known as a “symbol group operator”.
The retailer has the symbol group name above his shop front, thereby having a common trading identity, which shoppers recognise. In addition they gain a number of other benefits associated with belonging to a larger organisation such as improved buying terms, branding, the option to sell own label products.
Membership of a buying group generally offers the independent retailer discounted terms from suppliers as they collectively represent a large group which suppliers can benefit from. Buying groups also offer advice on marketing, in store displays and promotions.