Mark entered the greeting card industry in 1989 joining Carte Blanche Greetings. During his seven years there he gained a good grounding in many aspects from display planning, merchandising, sales and sales management. He left to join Britannia Products who were later bought by Hallmark Cards, continuing in sales team management and eventually moved into National Accounts within the merged group.
In 2004, Mark joined OPC as their National Accounts Manager and soon involved himself in many aspects of the business, whilst learning about the franchising industry. In 2007 Mark was promoted to Sales and Marketing Director and became Managing Director in 2008.
To this day, the growth potential of the OPC franchise and greeting card brands remain at the heart of Mark’s drive and ambition for the business.